-What is the most influential source of information for tourist
decision - making about their vacation?
ANS Thailand
Development and Research Institute (TDRI)
-What is the effect of the INTRAMA 1990-1991 World Destination
Monitor survey on the tourism industry in Thailand?
ANS The
survey in 1990-1991 by the INTRAMA World Destination Monitor, Thailand was
ranked on the second place where the tourists were likely to be cheated in Asia.
The tourists may feel betrayed and are more likely to go somewhere else for the
similar products or services. Thailand may also get a bad reputation as a
deceptive country, which means decreased revenues in the future.
-What should be done to solve the problem?
Many campaigns were started to promote the site and local culture in Thailand such
as Unseen Thailand, Amazing Thailand is a slogan to promote about tourism by
The Tourism Authority of Thailand (TAT).
To create a good image for the
tourists and attract tourists back to Thailand again, and also creates jobs for
local people as well as instill the tourists with a strong sense of
environmental and cultural preservation.


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